Usage Atlas
Our working path from raw application events to product usage insight your team can brief and maintain. Use it to see what an engagement covers before you book.
1. Decision framing
We start with the choice you need to make—roadmap focus, onboarding path, packaging, or success playbooks—and the timeframe it must serve. Usage themes exist to change that answer, not to decorate a dashboard.
2. Event and feature inventory
We review the application events and product surfaces you already instrument, note gaps, and flag fields too unstable for durable definitions. No new stack required to begin.
3. Usage themes and naming
Each priority theme gets a written definition: events, windows, exclusions. Names stay short and operational so product and success partners say the same thing in standups and QBRs.
4. Contrast and story
We compare paths and features on the metrics that matter for your decision, then write the differences as usage stories: where journeys diverge, what to test next, what to stop treating as a signal.
5. Refresh cadence
We leave a lightweight schedule for retiring stale themes and revisiting definitions after launches or pricing changes—so the atlas ages intentionally.
Walk this atlas with your product data
Book a Usage Clarity Workshop or ask for a product usage report if you already have definitions to pressure-test.