Engagements / Geographic Audience Performance Audit

Geographic Audience Performance Audit

A structured review of how your app audiences behave across provinces, cities, and countries—so you know which regions deserve attention and which are draining spend.

Folded paper map with travel markers

Who it is for

Product managers, growth leads, and marketing teams who already collect location-tagged events and need a clear reading of regional performance.

What you walk away with

A written audit with ranked regions, audience quality notes, and a short action list for spend, creative, and measurement.

Included

  • Kickoff call to confirm regions, events, and questions
  • Review of existing geo dimensions in your analytics export or shared reports
  • Audience quality notes by country, province, or city cluster
  • Performance comparison across acquisition sources where geo is available
  • Written findings document and a 60-minute walkthrough

Not included

  • Ongoing campaign management
  • Building or hosting an analytics product
  • Access credentials to accounts we do not need for the review

How the work unfolds

  1. Share recent exports or read-only report access and your priority regions
  2. We map event coverage and flag gaps in geo attribution
  3. We score regions on volume, retention signals, and conversion quality
  4. You receive the document and a live briefing to prioritize next steps

Preparation

Have 30–90 days of geo-tagged event data ready, plus a short list of markets you already advertise in.

Constraints

Quality depends on how consistently location is captured; sparse geo fields limit city-level conclusions.

Next step

Request an audit briefing on the contact page. Open the contact form.